by Heather Hanson | Mar 30, 2022 | Digital Marketing, Email Marketing
Wondering if you might need to engage in an email marketing audit? Come with me down memory lane to the early aughts. Remember those little digital keychain pets that were hot back then? You started with an egg, and with a ton of consistent button-mashing, you’d...
by Heather Hanson | Mar 17, 2022 | Digital Marketing, Technology
Tech stack decisions giving you a headache or keeping you stuck to move forward? I think every business owner I know has struggled with a tech stack decision at some point. Today, I want to share one of the biggest mistakes I see people make when starting out or...
by Heather Hanson | Aug 10, 2021 | Digital Marketing, Email Marketing
Using email marketing to communicate with your customers is one of the most beneficial digital marketing tools in your business promotion arsenal. Unlike paid advertising, it can be no to low cost. And unlike social media platforms, you have a lot more control over...
by Heather Hanson | May 14, 2021 | Digital Marketing, Funnel Strategy, Offer Pricing, Sales Funnels
Does talking money or online offer pricing send a shiver down your spine? Figuring out the online offer pricing for services, a course, or a digital product can be a nerve-wracking part of owning a business. I get it. Noodling on perfect pricing isn’t how most of us...